The Challenges of Channels— How to Boost Your Direct Bookings
One of the features RMS Cloud offers is “Channel Management” — a way to manage and update all of your Online Travel Agencies (OTAs) details without hiring a third-party manager. We provide this advantage because, whether you love them or not, OTAs like Booking.com, Travelocity and Expedia have carved an important place in the hospitality food chain, and a whole lot of savvy globe trotters zip to those sites the moment travel plans are underway. They definitely fill a niche and offer features that are valuable for travelers, but at the end of the day, the bookings you gain through them cost you — literally. You pay a commission every time someone books a room, campground site, spa appointment and more through those channels, and as the costs add up, it affects your bottom line.