Marketing
Je t'aime, moi non plus: The love-hate relationship between hospitality operators and OTAs
Fully Booked, February 2025 | Smart marketing for hospitality operators Hi, I'm Sandrine Zechbauer, the new CMO of RMS. I spent most of my career working for airlines and tech companies. I wanted to start a conversation with you about what we see happening in the hospitality industry and how hospitality providers, especially small to medium-sized hotels, motels, parks and service apartment operators, can transform the way they run their business to become more profitable and also retain more of those hard-earned dollars.
